I can’t disagree there! However, we know sex in advertising is only scientifically effective when the product/service being sold is already sexual in nature (ex. Playboy magazine, Trojans condoms, Victoria’s Secret lingerie, etc.). Game on there. I argue the issues can arise when sexual messages are applied to non-sexual products/services (ex. Spirit Airlines, Burger King, Perrier, etc.).

--

--

Cultural Theorist + CyberPsychologist + Strategist. Trends Lead at Reddit. Newsletter analyzing the overlooked: Zine.KleinKleinKlein.com

Love podcasts or audiobooks? Learn on the go with our new app.

Get the Medium app

A button that says 'Download on the App Store', and if clicked it will lead you to the iOS App store
A button that says 'Get it on, Google Play', and if clicked it will lead you to the Google Play store
Matt Klein

Matt Klein

Cultural Theorist + CyberPsychologist + Strategist. Trends Lead at Reddit. Newsletter analyzing the overlooked: Zine.KleinKleinKlein.com