I can’t disagree there! However, we know sex in advertising is only scientifically effective when the product/service being sold is already sexual in nature (ex. Playboy magazine, Trojans condoms, Victoria’s Secret lingerie, etc.). Game on there. I argue the issues can arise when sexual messages are applied to non-sexual products/services (ex. Spirit Airlines, Burger King, Perrier, etc.).

Cultural Theorist + CyberPsychologist + Marketing Strategist. Zine.KleinKleinKlein.com

Cultural Theorist + CyberPsychologist + Marketing Strategist. Zine.KleinKleinKlein.com